Nik is an electrical engineer-turned-entrepreneur who found his passion to keep trash out of the environment after encountering it during open water swimming and hiking expeditions all around the world. He founded Zabble in 2016 to help organizations reach zero waste by championing a novel waste measurement process that engages stakeholders and closes the loop. Nik is a TRUE Zero Waste Advisor and former board member of the Northern California Recycling Association (NCRA) and actively participates in local beach cleanups and zero waste advocacy.